How do I customise my pages title and description templates?

Pages are pretty simple on Shopify, but there are still some interesting things you can do on Plug in SEO to improve their SEO.

If the titles and descriptions being generated by default are not best for your shop you have the option to create a custom template using liquid code.

New to using liquid code? Read our guide here: Plug in SEO Liquid

Option 1: Edit Our Recommended Templates

To make small customizations to your page title or description you can copy the template that we recommend by default and make adjustments.

To edit your title or description template:

1. Review the 'Default Title Template' and 'Default Description Template' below
2. Copy and paste one into either the relevant collection template field  in the Plug in SEO app
3. Update the text and liquid code as desired
4. Press 'Save and preview'
5. Scroll down and view the new title or description in the 'Live Search Engine Preview'

%% page.title %% | Stock Photo Tees for high quality clichéd t-shirt designs

Default Description Template:

%% page.content || strip_newlines || strip_html || escape || append_not_empty: '.' %% Visit %% shop.name %% to celebrate the stock photograph with a range of t-shirts and sweaters

Example Search Result Output:

Option 2: Use or Modify a Different Example Templates

There isn't a lot you need to customize for your page SEO. You can see what's possible below.

Take a look at our most popular options below and then craft the perfect title and description templates for your shop.

New to using liquid code? Read our guide here: Plug in SEO Liquid

page.author

Input

From %% page.author %%: %% page.title %%

Output

From Graham Greene: Returns Policy

page.content

Input

%% page.content || strip_newlines || strip_html || escape %%

Output

Due to the nature of our production method we cannot accept returns. Items with product quality issues (for example, the wrong product was shipped) will be accepted for return.

page.published_at

Input

%% page.title %% (%% page.published_at || date: '%B %d' %%)

Output

Returns Policy (January 13)

page.template_suffix

Input

%% page.title %% %% page.template_suffix || replace: 'wholesale', '(exclusive to wholesale)' %%

Output

page.wholesale.liquid template

Returns Policy (exclusive to wholesale)

page.liquid template

Returns Policy

page.title

Input

%% page.title %%

Output

Returns Policy

Option 3: Create a Unique Custom Template

If none of the examples above suit the type of template you would like for your shop you can use any available liquid objects to create a unique template for your shop.

You can view all available liquid objects here:

• All of the Page object attributes
• shop