By default Plug in SEO generates unique page titles and meta descriptions for your articles, offering new ways to improve your ranking and increase clickthrough rate.
If the titles and descriptions being generated by default are not best for your shop you have the option to create a custom template using liquid code.
New to using liquid code? Read our guide here: Plug in SEO Liquid
Option 1: Edit Our Recommended Templates
To make small customizations to your page title or description you can copy the template that we recommend by default and make adjustments.
To edit your title or description template:
Review the 'Default Title Template' and 'Default Description Template' below
Copy and paste one into either the relevant collection template field in the Plug in SEO app
Update the text and liquid code as desired
Press 'Save and preview'
Scroll down and view the new title or description in the 'Live Search Engine Preview'
Default Title Template:
%% article.title %%%% article.tags || take: '3' || join: ', ' || prepend_not_empty: ' | ' || append_not_empty: ' and more' %% | %% shop.name %% %% blog.title %% blogDescription template
Default Description Template:
%% article.excerpt_or_content || strip_newlines || strip_html || escape %%%% article.tags || take: '6' || join: ', ' || prepend_not_empty: ' Read about ' || append_not_empty: ' and more' %% %% article.title %% on the %% shop.name %% %% blog.title %% blog
Example Search Result Output:
10 Most Common Stock Photo Clichés | technology clichés, exaggerating models, news for designers and more | StockPhotoTees.com News blog
Overenthusiastic models? Leaning against invisible objects? Blank signs? This and more of the most common stock photo clichés
Option 2: Use or Modify a Different Example Templates
If you have some well-known authors use article.author. Or maybe you want to emphasize your freshest work? Try article.published_at. Tagging gives you excellent SEO visibility too with article.tags.
Take a look at our most popular options below and then craft the perfect title and description templates for your shop.
New to using liquid code? Read our guide here: Plug in SEO Liquid
article.author
Input
Read %% article.author %%'s writing exclusively here
Output
Read Graham Greene's writing exclusively here
article.comments
Input
Read what people are saying "%% article.comments || map: 'content' || take: '3' || join: '", "' %%"
Output
Read what people are saying "Astounding writing as always!", "Sparkling", "Didnt lke it"
article.comments_count
Input
%% article.comments_count %% comments about %% article.title %%
Output
13 comments about 10 Most Common Stock Photo Clichés
article.content
Input
%% article.content || strip_newlines || strip_html || escape || truncate: '100' %%
Output
Stock photos at the best of times are a bit hit-and-miss. We look at 10 of the most hideous commo...
article.created_at
Input
%% article.created_at || date: '%B %d' %%: %% article.title %%
Output
January 13: Adobe relaunches stock photo service
article.excerpt
Input
%% article.excerpt %%
Output
Overenthusiastic models? Leaning against invisible objects? Blank signs? This and more of the most common stock photo clichés
article.excerpt_or_content
Input
%% article.excerpt_or_content || strip_newlines || strip_html || escape %%
Output
Overenthusiastic models? Leaning against invisible objects? Blank signs? This and more of the most common stock photo clichés
article.published_at
Input
%% article.title %% %% article.published_at || date: '%B %d' %%
Output
Adobe relaunches stock photo service January 16
article.tags
Input
%% article.title %%: discover %% article.tags || take: '3' || join: ', ' %%
Output
10 Most Common Stock Photo Clichés: discover exaggerating models, technology clichés
article.title
Input
%% article.title %%
Output
10 Most Common Stock Photo Clichés
article.user.bio
Input
%% article.user.bio %%
Output
Greene started as a private tutor and then turned to journalism – first on the Nottingham Journal, and then as a sub-editor on The Times.
article.user.first_name, article.user.last_name
Input
%% article.user.first_name %% %% article.user.last_name %% writes about %% article.title %%
Output
Graham Greene writes about 10 Most Common Stock Photo Clichés
Option 3: Create a Unique Custom Template
If none of the examples above suit the type of template you would like for your shop you can use any available liquid objects to create a unique template for your shop.
You can view all available liquid objects here:
All of the Article object attributes
All of the Blog object attributes