Pages are pretty simple on Shopify, but there are still some interesting things you can do on Plug in SEO to improve their SEO.
If the titles and descriptions being generated by default are not best for your shop you have the option to create a custom template using liquid code.
New to using liquid code? Read our guide here: Plug in SEO Liquid
Option 1: Edit Our Recommended Templates
To make small customizations to your page title or description you can copy the template that we recommend by default and make adjustments.
To edit your title or description template:
Review the 'Default Title Template' and 'Default Description Template' below
Copy and paste one into either the relevant collection template field in the Plug in SEO app
Update the text and liquid code as desired
Press 'Save and preview'
Scroll down and view the new title or description in the 'Live Search Engine Preview'
Default Title Template:
%% page.title %% | Stock Photo Tees for high quality clichéd t-shirt designs
Default Description Template:
%% page.content || strip_newlines || strip_html || escape || append_not_empty: '.' %% Visit %% shop.name %% to celebrate the stock photograph with a range of t-shirts and sweaters
Example Search Result Output:
Returns Policy | Stock Photo Tees for high-quality clichéd t-shirt designs
Due to the nature of our production method, we cannot accept returns. Items with product quality issues (for example, the wrong product was shipped) will be accepted for return.
Option 2: Use or Modify a Different Example Templates
There isn't a lot you need to customize for your page SEO. You can see what's possible below.
Take a look at our most popular options below and then craft the perfect title and description templates for your shop.
New to using liquid code? Read our guide here: Plug in SEO Liquid
page.author
Input
From %% page.author %%: %% page.title %%
Output
From Graham Greene: Returns Policy
page.content
Input
%% page.content || strip_newlines || strip_html || escape %%
Output
Due to the nature of our production method we cannot accept returns. Items with product quality issues (for example, the wrong product was shipped) will be accepted for return.
page.published_at
Input
%% page.title %% (%% page.published_at || date: '%B %d' %%)
Output
Returns Policy (January 13)
page.template_suffix
Input
%% page.title %% %% page.template_suffix || replace: 'wholesale', '(exclusive to wholesale)' %%
Output
page.wholesale.liquid template
Returns Policy (exclusive to wholesale)
page.liquid template
Returns Policy
page.title
Input
%% page.title %%
Output
Returns Policy
Option 3: Create a Unique Custom Template
If none of the examples above suit the type of template you would like for your shop you can use any available liquid objects to create a unique template for your shop.
You can view all available liquid objects here:
All of the Page object attributes