Who this article is for: Plug In SEO users who need to activate the app's features on their storefront or want to resolve the "Enable app embeds" warning in the dashboard. What you will learn: How to access the Shopify Theme Editor to enable App Embeds, customize settings for specific features like Meta Descriptions or Structured Data, and verify your SEO Optimization Status. |
To unlock the full potential of Plug In SEO and ensure your optimizations are live on your store, you need to enable the App Embeds (also known as Theme Extensions) in your Shopify Theme Editor.
This guide will walk you through the steps to activate them correctly.
1. Check Home
When you open Plug In SEO you land on Home. If any of your app embeds are off, Home tells you in two places.
Do these next — your short list of open jobs, near the top of the page. While any embed is off, turning them on appears here: 4 app embeds are switched off
App Embeds Status — a card further down the page listing all four embeds, each with an On or Off badge. Any embed that is off has a Turn on button next to it.
In the App Embeds Status card, click Turn on next to the embed you want — or click the embed's name. Either one opens your Shopify theme editor with Plug In SEO's embeds showing.
You can also get there from Shopify directly: Online Store → Themes → Customize → App embeds.
3. Enable the App Embeds
Once inside the Theme Editor, look at the sidebar on the left. You will see the App Embeds for Plug In SEO.
To Activate: Click the toggle switch next to each feature.
Visual Cue: If the toggle is Gray, it is disabled. Once clicked, it will turn Black, indicating it is enabled.
We recommend enabling all four embeds to get the most out of Plug In SEO.
4. Configure Advanced Settings
Some embeds offer additional settings when you expand them by clicking the small arrow next to the name.
For Optimized Titles & Descriptions: You will see options to manage Meta Description Templates. Here you can choose exactly where to apply your templates by toggling the following options:
Also apply templates to manually entered meta descriptions?
Apply To Collections
Apply To Products
Apply To Pages
Apply To Articles
Apply To Blogs
For Structured Data: You can toggle the option to show or hide your logo in the structured data schema.
5. Verify Activation
Once you have switched the toggles on in the Theme Editor, go back to Plug In SEO and open Home.
In the App Embeds Status card, all four — SEO Optimized Title, SEO Optimized Description, SEO Structured Data and SEO Google Search Console — should now show On, with no Turn on buttons left. The app embeds job also drops off your Do these next list.
You're all set! Your store is now fully integrated with Plug In SEO.







