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How to Enable App Embeds (Theme Extensions) for Plug In SEO

Florencia Arena avatar
Written by Florencia Arena
Updated over a week ago

Who this article is for: Plug In SEO users who need to activate the app's features on their storefront or want to resolve the "Enable app embeds" warning in the dashboard.

What you will learn: How to access the Shopify Theme Editor to enable App Embeds, customize settings for specific features like Meta Descriptions or Structured Data, and verify your SEO Optimization Status.

To unlock the full potential of Plug In SEO and ensure your optimizations are live on your store, you need to enable the App Embeds (also known as Theme Extensions) in your Shopify Theme Editor.

This guide will walk you through the steps to activate them correctly.

1. Check your Dashboard Status

When you first enter the Plug In SEO Dashboard, you might see a notification banner at the top:

Enable app embeds in the theme editor to unlock Plug in SEO optimizations

Below that, check the SEO Optimization Status.

  • Warning (Yellow): The app embeds are inactive.

  • Pass (Green): The app embeds are active and working.

You will see four specific options:

  • SEO Optimized Title

  • SEO Optimized Description

  • SEO Structured Data

  • SEO Google Search Console

If they have a yellow circle, they are currently Inactive.

2. Open the Theme Editor

To fix this, you can click the "Open the theme editor" button on the notification banner, or click the Eye icon next to any of the inactive features. Both actions will take you directly to your Shopify Theme Editor.

3. Enable the App Embeds

Once inside the Theme Editor, look at the sidebar on the left. You will see the App Embeds for Plug In SEO.

  • To Activate: Click the toggle switch next to each feature.

  • Visual Cue: If the toggle is Gray, it is disabled. Once clicked, it will turn Black, indicating it is enabled.

We recommend enabling all four embeds to get the most out of Plug In SEO.

4. Configure Advanced Settings

Some embeds offer additional settings when you expand them by clicking the small arrow next to the name.

For Optimized Titles & Descriptions: You will see options to manage Meta Description Templates. Here you can choose exactly where to apply your templates by toggling the following options:

  • Also apply templates to manually entered meta descriptions?

  • Apply To Collections

  • Apply To Products

  • Apply To Pages

  • Apply To Articles

  • Apply To Blogs

For Structured Data: You can toggle the option to show or hide your logo in the structured data schema.

5. Verify Activation

Once you have switched all the toggles to "Active" in the Theme Editor, return to the Plug In SEO Dashboard.

The status section should now show a Pass (Green) indicator, and all four circles (Title, Description, Structured Data, Broken Links) should be green and marked as Active.

You're all set! Your store is now fully integrated with Plug In SEO.


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